Meet Sari

Founder, MindUnwired & Piilo

I'm based in Helsinki. An anthropologist by training, soon a nurse specializing in brain health prevention, and the one behind MindUnwired and Piilo.

Before MindUnwired, I built events and gatherings. Then life stopped me: Burnout. Covid. Heart. Recovery. That season gave me a new direction: Piilo, and a decision to study the brain.

Digital detox puts the problem on you. I think the problem is bigger than that. Our phones are designed to hold our attention, and willpower alone can't win against that.

So I build small offline bubbles: gatherings, workshops, rituals. And I ask anyone who designs products, spaces or policy: why not design technology so we don't need detox in the first place?

I think we deserve better. And it's time we expect it, and start building it.

“The design is purposely conspicuous. And beautiful. Piilo has to balance both. Because Piilo is a permanent reminder to its owner – to reduce screentime and spend more time in the real world. It has to be visible.

And the demand for a beautiful and classically simple design is because Piilo is for everybody, over time.

Piilo is very small batch production, in Finland. Tough and tactile, because Sari expects people to use Piilo daily, we're really pleased with where we've ended up. Classically simple, beautiful and functional. We’re proud of what we’ve created – and the change we are making.”

Collaborative Designer/Maker.

“I was using Piilo every day, and have to admit that it really really works for me. It’s amazing what hiding your phone out of sight, even though I know where it is, does to your brain. I love it!" -Magda

MindUnwired Support Team.

Camilla Havanka

Supporting Sari as a strategic and creative thinking partner – challenging ideas, bringing structure to complexity, and helping bridge the gap between thinking and doing, by turning ideas into concrete action steps on the path forward.

Mychael Owen

Supporting Sari, across all areas of brand building and marketing, to grow the MindUnwired Community. That way, Sari can help many more people, much more quickly, to get one month of their life back. Every year. Forever.

Vera

Coming soon.

Päivi

Coming soon.